Longer Lasting Christmas

 

Longer Lasting Christmas

 

SHERIDAN

Now this one was just over-the-top. To demonstrate the quality and longevity of Sheridan products, we dressed a professional choir in bathrobes and made them sing thirty days of carols. Well, same carol – just rewritten each day with new offers and gift ideas. The message got across, more people received longer lasting gifts for Christmas. Which was lucky, because that was ultimately the point of doing it.

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